Title: UK Sales Director
Products: General Merchandise (Food Prep Items, Storage & Organisation, Homewares, etc.)
Sales Focus: UK Retail Groups (Supermarkets) & Department Stores
Location: Remote based in the United Kingdom (with travel)
Salary: £150,000 - £180,000 plus bonus, car allowance, healthcare etc.
**MUST have expertise in General Merchandise sales to UK supermarkets**
Do you want to work for an organisation that has grown 37% over the past three years? Are you a seasoned sales leader with a deep understanding of the UK retail sector? Do you thrive on building relationships, expanding product categories, and driving sales growth? If so, we want to hear from you!
We’re seeking a Sales Director—General Merchandise to sell our clients' extensive product range to UK retail groups and department stores. This high-impact role is perfect for a driven self-starter who can work independently, think strategically, and execute flawlessly.
This position holds a lot of autonomy, meaning you’ll have the freedom to follow your instincts and make your own decisions. You’ll be trusted to know what’s best, guiding your internationally based colleagues on UK sales needs and trends.
You will also play a significant role in the company's general impact. As Sales Director, you will be crucial in steering the company's direction and making sure it stands out and keeps growing through retail analysis, customer trends, and sales strategies.
Current customers include Tesco, ALDI, Lidl, ASDA, Morrisons, The Range, Waitrose, TKX, John Lewis, Lakeland, and more. You will need to be confident in handling a range of customer accounts.
Key Responsibilities:
- Develop and grow existing retail accounts while identifying new opportunities in emerging product sectors
- Manage and optimise a diverse portfolio of several hundred SKUs
- Build and maintain strong relationships with buyers, ensuring alignment with retail calendars and pricing strategies
- Travel across the UK to meet clients, strengthen partnerships, and drive sales performance
- Utilise internal tech platforms (MS Teams, Slack, CRM tools) to streamline communication and reporting
What We’re Looking For:
- Proven expertise in general merchandise sales within the UK retail market
- Strong network of retail buyers and key decision-makers in department stores and retail groups
- Highly organised with a structured, strategic approach to account and product management
- Tech-savvy, and comfortable with digital collaboration tools and internal reporting systems
- Self-motivated & independent, able to drive results without constant oversight
If you have expert experience in delivering sales results with General Merchandise products in the UK retail eco-system, I want to speak to you about this exciting remote-based Sales Director opportunity!